Frequently asked questions

Everything about getting started, your data, building and sharing, pricing, and support. Jump to a topic or browse below.

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Getting started

What is GoPlanogram?

GoPlanogram is cloud-based planogram software. You use it to build, analyze, and share retail shelf layouts, all in your web browser. It helps brands, suppliers, and retailers decide what product goes where and sell more from the space they have.

Who is GoPlanogram for?

Brands and suppliers who design shelf layouts to pitch retailers, plus the retailers and distributors they work with. It fits any category: CPG, pet, hardware, c-store, and more.

How long does it take to get up and running?

Most teams start building the same day. Because GoPlanogram runs in your browser and can import your existing files, you can be fully up and running in days, not months. There are no servers to set up.

Do I need to install anything?

No. GoPlanogram runs entirely in a modern web browser on any computer. There is nothing to download, deploy, or keep updated.

Do my customers need GoPlanogram to open what I send them?

No. You can share finished planograms as PDFs, images, spreadsheets, or PSA files. Your customers open them with nothing to install.

Your data

How do I upload my product catalog?

Import your catalog from a spreadsheet (XLSX), with names, sizes, images, and your own custom fields, or add and edit items right in the app. For larger or automated setups, our API can sync your catalog straight from your own systems, no manual uploads needed.

Can I upload sales and performance data?

Yes. Store Data lets you add sales, inventory, margin, and any custom fields on top of a planogram, then build heatmaps and reports from it. Load it from a spreadsheet, or connect our API to sync it automatically from your systems. It is fully customizable to your metrics.

Can I import planograms from another tool?

Yes. GoPlanogram imports and exports the industry-standard PSA format (JDA / Blue Yonder). A single PSA file can hold many planograms, and your catalog and store data come with it.

Can GoPlanogram connect to our other systems?

Yes. On higher plans, an API lets you sync catalogs, sales, and inventory data, and pull planogram data and reports into your own tools and dashboards.

Learn more: Web API overview
Is my data secure?

Your work is stored in the cloud and kept separate from other customers. Single sign-on with SAML and OIDC is available for teams that need it.

Building & sharing

How do I build a planogram?

Drag and drop products onto shelves, pegs, bins, and other fixtures. Smart snapping keeps everything aligned, and keyboard shortcuts make editing quick.

Can I reuse work across planograms?

Yes. Save reusable components and templates, and use dynamic assortments. One change can flow across many planograms, so you are not redoing the same work by hand.

Does it support 2D and 3D?

Yes. Design in fast 2D and preview in realtime 3D. You can export presentation-ready images for line reviews and buyer meetings.

Can I keep a different planogram for each retailer?

Yes. You maintain per-retailer versions and catalogs from one workspace. Templates let a single change flow to every version instead of editing each by hand.

What formats can I export?

PDF (with images and charts), spreadsheets (XLSX/CSV), images, and PSA files.

Analytics & reports

What analytics does GoPlanogram offer?

Color heatmaps for sales, margin, and velocity; space-to-sales breakdowns to find over- and under-spaced products; and side-by-side comparisons of planogram versions.

Can I create reports?

Yes. Build custom reports as PDF or spreadsheets. You choose which properties, totals, and breakdowns each report includes, and you can save those settings to reuse.

Can I show that a planogram will sell better?

Overlay real sales and margin data, compare versions side by side, and export a data-backed report to bring into a line review.

Plans & limits

Is there a limit on how many planograms I can create?

No. Every plan includes unlimited planograms, files, and catalog size. You are never charged per planogram or per store.

How is GoPlanogram priced?

Our pricing is published openly. Packages start at $5,500 per year and include a set of users plus unlimited planograms, catalog size, and support. See the pricing page for full details.

Can I add more users later?

Yes. Every plan includes a set of users, and you can add more at any time. Per-user rates are listed on the pricing page.

How do I try it?

The best way to see GoPlanogram is a short demo with our team, using an example that fits your work. Request a demo and we'll walk you through it.

Support & company

How is support handled?

Support is included with every purchase and handled by the same team that builds GoPlanogram. Higher plans add priority support and faster onboarding.

Will I lose my work?

Your work is saved to the cloud automatically, and version history lets you go back to earlier versions when you need to.

Who makes GoPlanogram?

GoPlanogram is built by Northwoods Software, a 100% employee-owned company incorporated in 1994. We have spent over 30 years building professional developer and enterprise software.

How is GoPlanogram different from older planogram tools?

It runs fully in your browser, so there is nothing to install or maintain. Pricing is published openly, you can be running in days, and support comes from the people who build the product.

Still have questions?

Book a short demo and we'll answer them with your use case in mind.

Request a demo
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